Friday Roundup

Friday Roundup

 We here at Videoflot are actively following news and gossip inside the industry. Instead of keeping secrets we decided that every Friday we will compile the most interesting things we’ve come across the past week. Welcome to the Friday roundup!

Friday Roundup

Friday Roundup

We here at Videoflot are actively following news and gossips inside the industry. Instead of keeping secrets we decided that every Friday we will compile the most interesting things we’ve come across the past week. Welcome to the Friday roundup!

The 5 Fundamental Steps of Video SEO

The 5 Fundamental Steps of Video SEO

When you create rich media content such as video you have already worked hard to produce something in a very complex medium. We want your content to reach a maximum amount of exposure so we compiled these easy steps to help make sure that search engines recognizes your videos and you can maximize your audience.

 

Search engines are the ultimate gatekeepers of the web, and SEO (search engine optimization) is the skeleton key that unlocks it all. Let’s take Google for example; it usually gives you thousands of pages of results yet only 9% of search users ever make it past the first page. In fact, approximately 50% of all users click on the top two results and never make it any further than that. It’s clear that there are huge advantages for getting your videos ranked well and SEO is a necessary part of getting your creative and commercial content out to the world.

The Sony a7s Review Roundup

The Sony a7s Review Roundup

We are doing review roundups of the most interesting upcoming or recently released video equipment. These roundups are based on reviews by reputable sites or industry influencers. Our goal is to put all of these resources in one place so that our readers would find it easier to get a grasp of what’s hot right now and what is being said about it!

 

One of the most anticipated pieces of hardware in 2014 is Sony’s new full frame 4k shooter, the a7s. A lot of credible reviewers have already got their hands on it so we’ve gathered the most informative reviews, previews and hands-on articles about this new full-frame mirrorless camera aimed mainly at videographers and low-light hungry still shooters.

 

The Origins of Creativity

The Origins of Creativity

This is the first part of a series of articles we are going to publish about inspiration, creativity and the creative process. As we are building a creative community of filmmakers and video creators we want to explore and discuss these important topics so we could all better understand and process that creative power within.

 

One question that has always puzzled people working in the creative industry is the origin of creativity. Where does creativity stem from and even more so, how to get those juices flowing when you are faced with a creative assignment. How to attune yourself to that power of creation inside yourself. This of course depends very much on the person in question. Everyone has their own ways of tapping into the flow. Some people are more sporadic. Their creative process is an organic one and may seem like a total mess from the outside, but in truth their minds are a library full of images, sounds and visuals that they can use in their creative work. Others are more structured. They plan their work carefully. They keep scrapbooks or Pinterest boards where they collect their references to be used in their work later on. They can constantly deliver and suffer less from creative blocks, because they are not solely dependent on their cerebral index, but keep those external resources for when their brain has a hangover.